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Content Strategy Episodes

May 30, 2024

How to Create Content That Surprises Your Audience (with Marcus Sheri…

Sometimes, the simplest changes in a mindset or approach can make the biggest difference in improving your content strategies. However, the barriers that often block content improvements come from inside a business. Today’s expert has some answers....

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May 15, 2024

Does Empathy Break The Marketing Funnel? (with Carmen Collins)

Social media and influencer marketing leader Carmen Collins, specializing in award-winning content marketing, empathy, and storytelling, explains how marketers often get empathy wrong and offers insights on getting it right, highlighting the differences between empathy and authenticity, the structu…

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